Chris Evans and Robert Downey Jr. stepped out to promote their new movie Avengers: Doomsday at CinemaCon!
The guys, who are returning to Marvel after both making exits, joined execs at the Disney panel on Thursday (April 16) at The Dolby Colosseum at Caesars Palace in Las Vegas.
During the panel, movie theater owners were treated to a new trailer that was shown exclusively for the in-person audience.
Avengers: Doomsday is not being shown in IMAX theaters when it hits theaters on December 18, so Disney just announced a new certification for premium large format (PLF) theaters.
Keep reading to find out more…
Infinity Vision “sets a new benchmark for theatrical presentation, certifying auditoriums that meet rigorous technical standards, including a focus on: the largest screens for maximum scale; laser projection for superior brightness and clarity; premium audio formats for fully immersive sound.”
Avengers: Endgame will be re-released in Infinity Vision in September and Doomsday will also be released in the format in December.
“Disney’s standards for production quality are second to none, with every single detail of a film finely tuned for an immersive experience,” said Andrew Cripps, Head of Theatrical Distribution for The Walt Disney Studios. “Infinity Vision certification extends that commitment to the theaters themselves, representing a shared effort between The Walt Disney Studios and the exhibition community to help audiences quickly find the very best screens in their area to experience our films in exactly the way they’re designed to be seen – on a huge screen with the sharpest, clearest color and sound.”
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