MG Motor has confirmed the delivery of its millionth vehicle to a European customer, cementing the brand as one of the fastest growing on the continent over the last decade.
Since its return to the UK market in 2011 with the launch of the MG6the manufacturer has expanded its presence to 34 European markets, supported by more than 1,300 dealer partners.
In 2025, the company recorded 300,000 units sold in Europe — a growth of 30% compared to 2024. The United Kingdom remains the brand’s main market, totaling 386,000 units sold since its relaunch.
Growth driven by electric and hybrid models
A key driver of MG’s expansion has been its offering of accessible electric and hybrid vehicles, with a strong focus on technology. To date, the manufacturer has delivered 317,000 100% electric vehicles in Europe. The MG4 EV model, widely recognized in its segment, has established itself as one of the pillars of this strategy and has recently benefited from the 2026 versions as well as the new MG4 EV Urban.
In addition to the 100% electric models, the Hybrid+ range also showed strong performance in 2025, with 139,000 units delivered over the period. According to the company, the combination of energy efficiency, in-vehicle technologies and competitive positioning has helped expand the customer base.
Next steps
The company indicated that it will make new strategic announcements related to technology and design in the first half of 2026, reinforcing its commitment to the European market and the expansion of its electrified portfolio.
MG in Europe – Milestone of one million units
Main figures:
- Sales in Europe in 2025: 300,000 units
- Sales Hybrid+ in 2025: 139,000 units
- Total vehicles 100% electric : 317,000 units
- Best-selling model: MG ZS (424,000 units)
- Main European market: United Kingdom (386,000 units)
History of MG Motor
MG Motor is of British origin and was officially founded in 1924. The acronym MG stands for Morris Garagesname of the concession located in Oxford and belonging to William Morris. It was in this context that Cecil Kimber, then director of the company, began to develop sportier versions of Morris models, giving birth to a brand which quickly established itself thanks to the production of light, accessible cars focused on driving pleasure.
During the 1930s to 1960s, MG became one of the symbols of British sports motoring, notably with its compact roadsters which conquered markets such as the United Kingdom and the United States. Models such as the MGB helped cement the company’s reputation as a maker of stylish and relatively affordable sports cars, associating the brand with a strong car culture and owners’ clubs still active today.
From the second half of the 20th century, MG underwent several changes in ownership, incorporating groups such as the British Motor Corporation and British Leyland. After MG Rover went bankrupt in 2005, the brand was acquired by the Chinese company Nanjing Automobilethen integrated into SAIC Motorits current owner. Today, despite being owned by a Chinese group, MG maintains a design center in the UK and combines its British heritage with a strategy focused on electric and hybrid vehicles in the global market.
Source and images: MG Motor UK Limited. This content was created with the help of AI and reviewed by the editorial team.
