The MG Motor has confirmed that it has delivered its one millionth vehicle to a European customer, cementing its position as one of the continent’s fastest growing brands over the past decade.
Since returning to the UK market in 2011, it has MG6 with its introduction, the manufacturer expanded its presence to 34 European markets, with the support of more than 1,300 partner stores.
In 2025, the company registered 300,000 units sold in Europe — a 30% increase compared to 2024. The UK remains the marque’s most important market, with a total of 386,000 vehicles sold since the relaunch.
Growth due to electric and hybrid models
One of the main drivers of MG’s expansion has been its range of affordable, technology-focused electric and hybrid vehicles. The manufacturer has so far delivered 317,000 fully electric vehicles in Europe. The MG4 EV model, widely recognized in the segment, has been a cornerstone of this strategy and has recently received 2026 versions as well as the all-new MG4 EV Urban version.
In addition to the battery electric models, the Hybrid+ product line also showed a strong performance in 2025, with 139,000 units delivered during the period. According to the company, a combination of energy efficiency, built-in technology and competitive positioning has helped expand its customer base.
Next steps
The company said it will make new strategic announcements in technology and design in the first half of 2026, reinforcing its commitment to the European market and expanding its electrified portfolio.
MG in Europe – 1 million milestone
Main data:
- Sale in Europe In 2025: 300,000 units
- Hybrid+ sales in 2025: 139,000 units
- All 100% electric vehicle: 317,000 units
- Most popular model: MG ZS (424,000 units)
- Main European market: United Kingdom (386,000 units)
The history of MG Motor
MG Motor is of British origin and was officially established in 1924. Meaning of the abbreviation MG Morris Garagesthe name of the Oxford trade owned by William Morris. It was in this environment that Cecil Kimber, the head of the company at the time, began to develop sportier versions of the Morris models, establishing a brand that quickly became known for producing cars that were light, affordable and focused on driving pleasure.
Between the 1930s and 1960s, MG became one of the symbols of British sports cars, especially with its compact roadsters, which conquered markets such as the United Kingdom and the United States. Models such as the MGB helped cement the company’s reputation as a maker of stylish and relatively affordable sports cars, and associated the brand with a strong car culture and owners’ clubs that are still active today.
From the second half of the 20th century, MG went through several changes of ownership, being part of groups such as the British Motor Corporation and British Leyland. After the bankruptcy of MG Rover in 2005, the brand was taken over by the Chinese Nanjing Automobile was purchased by the SAIC Motor melted down by the current owner. Although now part of a Chinese group, MG still maintains a design center in the UK and combines its British heritage with a strategy for electric and hybrid vehicles in the global market.
Source and images: MG Motor UK Limited. This content is generated with the help of artificial intelligence and reviewed by the editors.
