australia Toyotais famous Hilux To promote the pickup’s latest update, it released an ad showing several dogs “stacked” in the vehicle’s cargo compartment.
This ad is dated December 10, 2025 Toyota Posted on Australia’s official YouTube channel, dogs leave their owners HiluxIt shows chasing.
Other brands of pickups, e.g. Ford Rangerand Mitsubishi TritonAfter mentioning , the following slogan appears at the end of the ad: “Dogs too Hilux“I know you don’t entrust your job to a pickup truck.”
However, the commercial included a scene of dogs jumping into the cargo area of a moving vehicle. Because of this Australian Ad Standards Community PanelSeveral complaints were received.
According to the regulator: Toyotadecided that the way it showed animal transportation in its advertisements was dangerous and possibly illegal, so it violated safety regulations.
Drive AustraliaAccording to the , dogs can be transported in pickup trucks in Australia, but they must be securely secured.
In response to this, the Japanese manufacturer submitted a report to the panel, stating that the dogs participating in the filming were actually tied to seat belts in the cargo compartment, but this part was removed using CGI in the later editing of the commercial.
one side, Carscoops The portal said the Japanese brand responded to previous complaints by saying that the ad was intentionally exaggerated. HiluxIt was said that it was said that it was to show the loyalty of dogs inspired by .
nevertheless, ToyotaAn order has already been issued requiring the content to be modified in order to continue broadcasting the advertisement. Drive Australiareported this week that brand officials confirmed they plan to align the ads with the country’s advertising policy.
Photos and video: YouTube @toyotaaustralia. This content was created with the help of AI and reviewed by our editorial team.
