Although it did not break its record, Ferrari achieved strong sales in 2025. With 13,640 vehicles delivered to customers, the company fell just 112 units short of matching its 2024 result.
However, the automaker’s success is not measured solely by the number of vehicles sold each year. Considering that Ferrari produces some of the most expensive cars in the world, profit margins carry much more weight in evaluating its performance.
Therefore, even though fewer cars were sold in 2025, Ferrari generated more revenue than the previous year. Net revenue increased by 7% to €7.1 billion, while operating profit jumped 12% to €2.1 billion.
As a result of this tremendous success, the company’s employees are now pocketing record annual bonuses. This information was revealed by Benedetto VignaCEO of Ferrariin statements to the press during the fourth-quarter results teleconference.
According to him, Ferrari employees in Italy can receive a competitive annual bonus of up to €14,900 (equivalent to about $18,000). According to Motor 1, Ferrari employs 5,000 workers in its home country.
The future of Ferrari also looks very bright. Production for 2026 is already fully sold out, and the order book for 2027 is nearly complete, according to the CEO.
Additionally, several new models are on the way, including the electric Lucewhich will debut this year along with four other vehicles. By the end of 2030, Ferrari is expected to launch 20 new vehicles.
Photo: Unsplash. This content was created with the help of AI and reviewed by the editorial team.
