MG Motor has confirmed the delivery of its one-millionth vehicle to a European customer, consolidating the brand as one of the fastest-growing in the continent over the past decade.
Since returning to the British market in 2011 with the launch of the MG6the manufacturer has expanded its presence to 34 European markets, supported by more than 1,300 partner dealerships.
In 2025, the company recorded 300,000 units sold in Europe — a 30% increase compared to 2024. The United Kingdom remains the brand’s main market, totaling 386,000 units sold since the relaunch.
Growth driven by electric and hybrid models
One of MG’s main growth drivers has been its range of electric and hybrid vehicles with an accessible proposition and strong focus on technology. To date, the automaker has delivered 317,000 fully electric vehicles in Europe. The MG4 EV model, widely recognized in its segment, has stood out as one of the pillars of this strategy and recently gained the 2026 versions and the new MG4 EV Urban.
In addition to battery electric models, the Hybrid+ lineup also showed strong performance in 2025, with 139,000 units delivered during the period. According to the company, the combination of energy efficiency, onboard technology and competitive positioning helped expand its customer base.
Next steps
The company announced that it will make new strategic announcements related to technology and design in the first half of 2026, reinforcing its commitment to the European market and to expanding its electrified portfolio.
MG in Europe – 1 million unit milestone
Key figures:
- Sales in Europe in 2025: 300,000 units
- Hybrid+ sales in 2025: 139,000 units
- Total fully electric vehicles: 317,000 units
- Best-selling model: MG ZS (424,000 units)
- Main European market: United Kingdom (386,000 units)
History of MG Motor
MG Motor has British origins and was officially founded in 1924. The initials MG stand for Morris Garagesthe name of the dealership located in Oxford that belonged to William Morris. It was in this environment that Cecil Kimber, then the company’s manager, began developing sportier versions of Morris models, giving rise to a brand that quickly became known for producing lightweight, affordable cars focused on driving enjoyment.
Throughout the 1930s to the 1960s, MG became one of the symbols of the British sports car, especially with its compact roadsters that conquered markets such as the United Kingdom and the United States. Models like the MGB helped consolidate the company’s reputation as a manufacturer of elegant and relatively affordable sports cars, associating the brand with a strong automotive culture and owner clubs that remain active to this day.
From the second half of the 20th century, MG underwent several ownership changes, becoming part of groups such as the British Motor Corporation and British Leyland. After the bankruptcy of MG Rover in 2005, the brand was acquired by the Chinese company Nanjing Automobilelater incorporated into SAIC Motorits current owner. Today, although it belongs to a Chinese group, MG maintains a design center in the United Kingdom and combines its British heritage with a strategy focused on electric and hybrid vehicles in the global market.
Source and images: MG Motor UK Limited. This content was created with the help of AI and reviewed by the editorial team.
