Madewell’s Drops the Chicest Capsule Collection With the ‘Denim Whisperer’

by Marcelo Moreira

Madewell is already an authority in the jean department but now the retailer is leveling up its game by partnering with the “Denim Whisperer” himself, Benjamin Talley Smith.

The fashion icon and founder of renowned denim atelier Talley Creative is bringing his denim expertise—which includes 20 years of experience and a superior standard for fit, construction, and longevity—to Madewell with an entire collection of styles.

Everything in the collab was handcrafted in Los Angeles by up to 30 skilled artisans and the proof is in the details. Everything feels intentional, from the pocket placement and leather tabs to the custom main label that’s hand-sewn on a vintage shuttle loom.

Keep scrolling to shop the collection—including stunning denim styles, classic tees, the perfect oversized sweatshirt, and more.

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